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hi I'm Tim Carter founder vas
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builder.com and I'm here in Southern
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California and I just finished attending
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the bear paint VIP media event it's the
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first one they've ever done and I'm
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going to interview Colin yaffy who is
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one of the top members of the bear
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management team and he's helped bring
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bear to where it is now and I think
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you're really going to like this
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interview hi Colin I wonder if you could
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tell me why did Fair decide to host this
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media event Tim we've been working on uh
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developing our Pro strategy over the
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course of the last 3 years and uh we've
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done a lot of work over the last three
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years to put all the pieces and parts of
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the puzzle together and we're at a place
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now that we believe it's time to come
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out and tell everybody what we're up and
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what we're doing to serve the
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professional customer Colin I know from
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all the years of doing ask the Builder
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that homeowners want quality products
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put in their homes and they want Pros to
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install them can you tell me what bear
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is doing to fulfill both of these
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desires Tim uh as we showed you
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yesterday bear is uh quite confident
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that we have incredible quality uh that
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we have great innovation in the paint
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industry in terms of our products uh we
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were one of the first to bring paint and
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primer in one to the marketplace we've
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just recently uh released our new
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Marquee product line that has some
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really cool features and benefits to it
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as as well in addition to that we've
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worked with our professional Community
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to ensure they understand our breath of
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product we're working very closely with
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our partner Home Depot to put in place
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many different services that the
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professional was needed and required to
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be able to get those products on the
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homeowners homes as well so we feel real
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good about the quality of the product
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that we have to offer and we feel real
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good about the new program that we're
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launching to uh to be able to get those
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products in the hands of the
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professional Colin can you tell me what
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is the message that you want the people
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out there homeowners to know about where
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bear is headed well Tim you know uh bear
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has always been on the Leading Edge of
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Technology the Leading Edge of
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innovation in the paint industry uh
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we're going to continue that we've got a
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team of people that are working around
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the clock to continue to move forward in
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in our products in terms of the quality
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the the products in terms of Saving Time
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and saving money and just getting the
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absolute best performance out of those
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and bringing the best value proposition
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to our customers every day I want to let
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you know that I came here to this editor
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conference 3 days ago and I had a I had
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a different impression of bare paint
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when I got off the airplane and now my
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impression of bare paint as I can tell
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you right now it I would first of all
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put it on my own home and I can tell you
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right now that based on what I saw
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touring their facilities yesterday uh
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that I'm going to absolutely test it
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heavily and I am positive based on some
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of the demonstrations that I saw that
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bare paint is not only going to wow me
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it's going to wow you so stay tuned
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you're going to see more of these paint
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videos and you're going to see me using
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some bare paint and I think you're going
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to like what you're going to see I'm Tim
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Carter for askthebuilder.com if you want
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to discover more Home Improvement tips
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go to askthebuilder.com
